With more than 2 billion active users, Instagram is one of the most popular and used social media platforms. Even though people primarily use it for entertainment, they also use it to find certain products and services they need.
Instagram is without a doubt becoming an even larger and more important channel for many businesses, especially e-retailers. The competition for followers is increasing and you need to make sure that your Instagram profile is fully equipped to convert visitors into followers. Your Instagram profile is your business card and you are only left with a few seconds to leave a good first impression.
If you’re wondering how your brand can get more exposure on this platform or how to get 1k followers in 5 minutes, follow the article below as we provide you with three useful tips that can help you convert your Instagram visitors into loyal followers.
Every social media platform has hashtags and there is a reason for this. Through hashtags, you can categorize your posts. The hashtags give a hint about what your post and brand are about and people can search these hashtags to find you. So, they are a perfect way for you to reach a new audience who can become loyal customers.
Using relevant hashtags is key. The most common method is to use popular hashtags in your niche. However, this also means that you will have to compete with others using the same hashtags.
To get maximum range, you should use different hashtags from rare to most popular. This way, you can be unique with rare hashtags but still have the opportunity to capture users searching for the most popular ones.
Follow Other Instagram Accounts to Get More Followers
Starting to follow others on Instagram is one of the most efficient ways to get new followers. To get as many new followers through this method as possible, it’s important to find the right people to follow. In other words, you need to know what your target audience is.
To search for your target group, you can look at relevant hashtags. Are there any specific hashtags used in your niche? Look up a hashtag that relates to your brand and images will appear. Choose one, check who has liked the picture, and then start following them. This means that those that liked the image will probably like your posts as well, and might start following you.
The second way to find your target audience is to look at accounts that are similar to yours. You can start following people that are following them. There’s a good chance they will like your posts and start following you back. They might also recommend your brand to other people, which means more engagement for you.
Post Pictures Often and Regularly
Posting regularly on Instagram is very important for you to get more followers. Those who follow you will expect that you post new pictures continuously. If they notice that you only post a few times a month, they will not want to continue to follow you as they will lose interest in your brand.
The vast majority are on Instagram between 9 am and 6 pm. That is when you should post your relevant content to get maximum engagement from your followers and others. Convert your personal Instagram account into a business account, so you can use Instagram Insights which provides all the essential data about your account and how your posts perform. You can also see when your followers are most active, so you can use that information when posting pictures.
One of the most common mistakes is posting rarely on your account. Make sure you engage with your followers by responding to their comments and quickly answering any questions they might have. This will make you more visible and you will reach more people who will visit and potentially follow your Instagram account.
Instagram is still considered one of the most popular social media platforms in the world as thousands of businesses are using it every day to attract potential customers and build a stronger presence. The first step to accomplishing this is getting more Instagram followers. Don’t forget to follow our tips to achieve this goal.
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